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Cielo Mar

About Us

The team
behind Cielo Mar.

Cielo Mar is being developed by Procon Baja J.V., a Mexican project company that owns the landholding at Bahía del Rosario and leads its phased development. The company works with Swedish and Mexican partners, bringing together expertise in property development, finance and infrastructure.

Leadership

Management, board and advisory team.

Board

  • Portrait of Jan Telander

    Jan Telander

    Board Member

    Project Development & Construction

    Jan brings more than five decades of construction and property development experience, including residential projects on Spain’s Costa del Sol. He leads Cielo Mar’s development in Baja California and, together with local partner Flavio Contreras, helped acquire and consolidate land from more than 100 landowners into the approximately 2,023-hectare project site.

  • Portrait of Frederic Telander

    Frederic Telander

    Board Member

    Finance and Capital Markets

    Frederic has extensive experience in investment, corporate leadership and capital markets. He held leading roles in the listings of Gas Turbine Efficiency, Soltech Energy Sweden and Gigasun, and served as both CEO and Chairman of Soltech during separate periods. Chairman of Gigasun and Ambusol, he supports Cielo Mar’s financing strategy, international coordination and investor exit planning.

  • Portrait of Linda Byrd

    Linda Byrd

    Board Member

    Sales and Marketing

    Linda brings experience in US residential real estate brokerage, negotiation and property marketing. Her background includes EXIT Realty Elite and appointment as President of LIGA Homes in 2018. Her knowledge of residential buyers, development marketing and brokerage relationships supports Cielo Mar’s sales strategy and engagement with North American customers.

  • Portrait of Aron Fredriksson

    Aron Fredriksson

    Board Member

    Finance & Energy Infrastructure

    Aron brings more than 15 years of renewable infrastructure investment experience and over 20 years of operating experience across the US, Europe, Middle East, Africa and Asia Pacific. Founder and Chairman of Greenfield Infrastructure Partners and a partner at GCL Group, his career includes involvement in transactions exceeding USD 7 billion and exposure to over 10 GW of energy infrastructure assets.

Advisory Board

  • Portrait of Jorge Hurtado González

    Jorge Hurtado González

    Advisory Board

    Legal Affairs and Governance

    Jorge’s background spans legal practice, public-sector advisory work and institutional governance, including legal and compliance work for Hospital Velmar and advisory roles with Ensenada’s municipal government. He holds a doctorate in legal sciences and a master’s in environmental and sustainability law, and speaks Spanish, French, English and Portuguese.

  • Portrait of Alejandro Espinoza Arroyo

    Alejandro Espinoza Arroyo

    Advisory Board

    Planning, Construction and Permits

    Alejandro is a civil engineer with more than four decades of experience in construction, surveying and public infrastructure in Baja California. In senior state-government roles, he oversaw approximately 750 public infrastructure works between 1999 and 2008. His experience in planning, land regularisation and government coordination supports Cielo Mar’s development and construction approval processes.

  • Portrait of Juan Carlos Burgueño Aburto

    Juan Carlos Burgueño Aburto

    Advisory Board

    Environmental Assessment and Permitting

    Juan Carlos is an oceanologist and environmental consultant with more than three decades of experience in northwestern Mexico. He has supported Cielo Mar's environmental permitting and prepared technical documentation for the project. His broader experience includes environmental assessments, land-use approvals and coastal studies, with recent assignments for the Punta Brava development in Ensenada.

  • Portrait of Felix Avalos Jimenez

    Felix Avalos Jimenez

    Advisory Board

    Tourism & Government Relations

    Felix holds a degree in Tourism and Administration from the State University of Baja California, complemented by additional studies in landscape architecture, construction and hospitality. He serves as Public Relations Manager for the Mexican Association of Hotels and Motels and as a state tourism delegate. His experience also includes service on the Wine Commission during Mexico's 61st Senate Legislature. Felix brings tourism industry expertise and strong relationships with decision-makers locally and in Mexico City, supporting Cielo Mar's engagement with public institutions and the hospitality sector.

Partners

Our Partners

  • EXIT Realty and NextHome

    North American brokerage network partners responsible for sales.

  • Contel Estrada Engineering & Construction

    Design partner company in Mexico.

  • Rosen Law

    Legal structure for buyers' real estate purchases, alongside the brokerage partners.

Updates

Project news.